Jonah Blits

PhD Candidate

Jonah Blits hat im September 2023 sein PhD-Studium an der Kühne Logistics University unter der Betreuung von Prof. Dr. Alexa Burmester und Prof. Dr. Sandra Transchel begonnen. Sein Forschungsschwerpunkt liegt auf den Auswirkungen von Mehrwegverpackungen auf B2C-Lieferketten.

Bevor er an der KLU seinen Master of Science in Management mit dem Schwerpunkt Digitale Transformation abschloss, war er Absolvent:in eines dualen Bachelorstudiums im Bereich Supply Chain Management, wo er sich auf die Optimierung und den Modellwechsel von Transportkonzepten spezialisierte.

Neben seinem akademischen Hintergrund konnte er mehr als vier Jahre Praxiserfahrung in Beratungs- und Umsetzungsfunktionen sammeln. Jonah arbeitete für multinationale Supply-Chain-Unternehmen an innovativen Projekten zur Integration digitaler Lösungen und zur Prozessoptimierung, um Nachhaltigkeit zu fördern. Diese Projekte ermöglichten ihm den interkulturellen Austausch an elf verschiedenen Standorten in fünf europäischen Ländern.

Networks

Education

Since 2023      PhD candidate at Kühne Logistics University, Hamburg, Germany
2020 - 2022Master of Science in Management, Kühne Logistics University, Hamburg, Germany
2015 - 2018Bachelor of Arts in Logistics and Supply Chain Management, IUBH University of Applied Sciences, Bremen, Germany
2007 - 2015Allgemeine Hochschulreife, Gymnasium Mariengarden, Borken, Germany

Professional Experience

2022 - 2023     Management Consultant, Accenture GmbH, Hamburg, Germany
2021 - 2021Student Consultant, Capgemini Invent, Hamburg, Germany
2020 - 2021Working Student, Duvenbeck Assembly & Logistics GmbH, Bremen, Germany
2018 - 2020Key-Account Manager, Duvenbeck Solution & Engineering GmbH, Bocholt, Germany
2015 - 2018Dual Bachelor Studies, Duvenbeck Consulting GmbH & Co. KG, Bocholt, Germany

Publikationen

Abstract

Sustainability has become a critical concern of many societies worldwide. The need for a more sustainable mode of producing and consuming goods and services while balancing related environmental, social, and economic consequences (i.e., the triple bottom line) is evident. Although research offers insights into many aspects of this necessary transformation, little is known about the extent to which firms and consumers stress environmental, social, and economic sustainability in their communication. This research addresses these questions by conceptualizing the interplay between sustainability-related firm-generated and user-generated content as a signaling phenomenon. In addition, the authors develop a custom dictionary that enables researchers and practitioners to identify and analyze sustainability-related textual data. An illustrative application based on major data sources (corporate websites, Amazon, and YouTube) indicates significant divergence in how firms and consumers communicate about sustainability. Building on this first conceptual and empirical foray into sustainability-related firm-generated and user-generated content, this research outlines open research questions and potential use cases for the provided analytical tool.