Be part of shaping the digital transformation.
If you are excited by new technologies, digital platforms, and data-driven programs, studying your Bachelor’s in Business Administration with us is the right choice. Data is now one of the world’s most valuable resources and knowing how to leverage it is a game changer. In this degree program, you will quickly learn how to harness and analyze data – making you ready to revolutionize businesses.
Our Bachelor of Science in Business Administration is the perfect foundation for launching an international career. And with the profile “Digital Management and Innovation” you’ll gain the knowledge you need for a career in our digitalized world.
Interested in learning more about our Bachelor in Business Administration? Visit our main program page for detailed information.
Now, let’s take a look at how KLU’s Bachelor’s degree program in Digital Management and Innovation can help you get ahead.
About Digital Management and Innovation
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Meet André Ludwig, Professor of Computer Science in Logistics at KLU.
In this video, he's giving you more insights to the "Digital Management and Innovation" profile of the Bachelor in Business Administration.
Dive right in with classes on
- Programming with Python
- Operations Management
- Data Analytics and Visualization
- Process Analytics and Automation
- Digital Economy
- Innovation and New Business Projects
Equip yourself with the skills needed for a digitalized world
- Recognize the potential and limitations of management information systems.
- Overcome business challenges by translating them into models, algorithms, and data-driven strategies.
- Learn to code and grasp the essentials of data management.
- Process, analyze, and turn big data into actionable insights.
- Understand how the digital economy is reshaping the business landscape.
- Explore the role of innovation and what drives success in new markets.
Student Testimonials
I wanted a program that was a good foundation for any career I would pursue and well connected with the industry and I found it at KLU. The quality of technology is amazing, the education is very personalized, and the professors really prepare you for what is to come post studies. I would choose KLU over and over again.
Bili Ntuli, class of 2025, Olympic Hockey player (South Africa)
One of the highlights of my program was my semester abroad at Thammasat Business School (Thailand). Gaining insights into the workings of local firms and the current market opportunities in an Asian country was a great addition to my understanding of business worldwide. Beyond the classes, the host university offered a plethora of events, such as sightseeing trips even outside the city limits, cooking classes, and conferences.
Timon Seibert, class of 2026 (Germany)
KLU gave me access to exceptional resources, from career services to an alumni network, and I made a point of leveraging them. KLU also equipped me with the invaluable skill of ‘selling’ my work: telling a compelling story about the projects I work on and why they matter. This ability has been critical in my career.
Philipp Zimmer, class of 2020, Master studies @ MIT (Germany)
